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Brand Education

Johanna's Story

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Maison 21G was born out of Johanna Monage's strong passion for perfumery. She is considered one of Asia’s powerhouses in the perfume industry. Her inspiring and multifaceted career includes holding executive posts at some of the world’s leading perfume companies, managing development and launches of the most recognized luxury brands. Known for her infectious high energy, compassionate leadership and innovative creative spirit, Johanna infuses her core values and passion for collaboration into her work through building partnerships that celebrate what she calls “the power of the senses”.‍

For Johanna, smell is more than a sense. It’s a magic spell that connects us to places, people, memories and things that have deep, emotional and personal meaning. A good scent mixes all of those things together to create an experience that makes us feel confident, unique, seductive, empowered and uplifted. Johanna has been perfecting that recipe over the last 20 years, creating scents and their storytelling for iconic fashion brands like Paco Rabanne, Armani, Nina Ricci, Valentino and dozens of other beauty luxury houses like Lancome and Clarins.

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The connoisseur
Your Scent Style

Distinctive

Elegant

Sophisticated

Stylish

The Social Enthusiast
Your Scent Style

Distinctive

Elegant

Sophisticated

Stylish

The Authentic
Your Scent Style

Distinctive

Elegant

Sophisticated

Stylish

The free spirit
Your Scent Style

Distinctive

Elegant

Sophisticated

Stylish

The extraordinary
Your Scent Style

Distinctive

Elegant

Sophisticated

Stylish

Let us recommend you your scents

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